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World Economic Forum shout out!

By Carrotmob February 1, 2013

At the 2013 World Economic Forum in Davos, Carrotmob's buycott model is noted as a "type of positive activism (the opposite of a boycott), to organize consumers." 

The report on "Engaging Tommorow's Consumer" by WEF's Sustainable Consumption Initiative highlights how Carrotmob's innovative model "encourages [people] to “vote with their wallets” by purchasing goods and services from businesses that agree to become more sustainable.

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